Microsoft needed to prepare their new beta product, Career Coach, by tagging and extracting critical website data to ensure a smooth launch.
They aimed to track and analyze user interactions to improve app usage, adoption, and retention metrics.
The team required advanced analytics tools to support informed and impactful decisions.
Comprehensive Data Infrastructure
Developed robust data infrastructure incorporating Google Analytics, tagging, ETL processes, and SQL for seamless data management.
Secure Data Modeling
Implemented star schema and incorporated Row-Level Security (RLS) to ensure user data privacy.
Actionable Power BI Dashboards
Created visually compelling dashboards to analyze trends, track KPIs, and monitor user journeys with enhanced drill-down capabilities.
Training and Support
Conducted intensive training for Microsoft stakeholders to maximize dashboard utilization and empower decision-making.
The company faced numerous challenges in implementing new solutions. We decided to utilize modern approaches and tools to achieve maximum efficiency.
01 Discover
In the first phase, we conducted a detailed analysis of existing processes and identified key requirements for the future project.
02 Design
The second phase involved designing solutions tailored to user needs and business objectives, ensuring intuitive interfaces.
03 Develop
The third phase encompassed the actual development and implementation of new solutions using advanced technologies.
Enhanced Viability
Achieved a 70% improvement in visibility, enabling more accurate decision-making.
Increased App Usage
Boosted app usage by 30%, fostering greater user engagement.
Improved Retention
Strengthened user retention, ensuring sustained interaction with Career Coach.
Informed Decision-Making
Delivered tools for better data tracking and strategic insights, paving the way for a successful product launch.
At Spark Intel Group, we’re driven by a passion for transforming businesses through AI and data. Ready to be part of a smarter future? Let’s connect and explore how we can empower your team to achieve more.